TEAM PROJECT
LONIलोनी
'AQUA'SHOES
SUPER RETAIL GROUP
OCTOBER - JANUARY 2016
'Next generation footwear for the beach.'
WHY DO WE NEED AQUASHOES?
Risk of injury
Hard to explore the area without proper footwear
User comes in contact with many different surfaces
Regular shoes are cumbersome to carry
REDEFINE THE BRIEF
REDEFINE THE BRIEF
Design footwear that can adapt to the different activities of the beach
REMOVAL OF SAND
QUICK DRY
EASY TO TRANSPORT
EASY TO WEAR
Create, validate then evaluate.
MOCKUP EXPLORATION
We explored different designs through this method with a focus on creating a new lacing system, and a better outsole.
This process helped us in coming up with a pragmatic 'real-world' solution.
THE AQUASHOES
ADAPTIVE GRIP
The user would pull the lacing from the back to tighten the shoe while wearing, and also compress the shoe to remove the excess sand and water.
OUTSOLE
The hard parts on the outsole enable the user to have some extra traction while going on surfaces other than beach sand.
MESH UPPER + VAMP
Sand and water can easily fall through the mesh upper enabling the shoe to not retain any extra unnecessary material and be lightweight at all times.
A NEW LACING SYSTEM
The lacing system goes though the vamp, the outsole and comes out from the heel counter.
EASY COLLAPSIBLE CONSTRUCTION
The construction enables the user to fold the whole shoe inside onto itself, and stow it away at the end of the beach day.